I hope the new year finds you well-rested and motivated! At the beginning of each year, I always take the opportunity to reflect on myself and business. Part of this process is taking an in-depth look at my core values to see if everything still aligns. I encourage you to do the same. Here are a few tips.
Forget what you do; people want to know who you are. Think about why you’re in the business and how you can take it to the next level. Your customers know you’re in real estate. Go beyond your business card and let what you believe in shine. Are you a mom, dad, do you care about a charity? Let that personal core value shine.
Core values are much more than an internal mission. That’s only where they begin. Align yourself with people that follow similar values. Promote your values to your customers, business partners, and community organizations. Create a following that connects with you on a level that’s more than just business. You’ll see your business grow.
How do you make sure that you’re living your core values and that they’re providing value for you? Check in with yourself at the end of each day. Remind yourself in the morning and ask yourself at night, “Did I live up to my core values today?”
Before business picks up, take time to develop your core values. Need help? I love talking about this stuff. Let’s get together to talk about how your core values can help improve your business. Please reply to this email or give me a call to set a meeting.